Tips For Choosing the Right Food Colors

Colors have become a crucial part of everyone’s life. Life without colors would be impossible to think of. The importance of food colorings or colors can’t be ignored as they can make everything beautiful, appealing, and interesting, regardless of where they are applied. However, selecting the right colors for your desired applications is essential. This article will cover the best tips for choosing the right food colors for your products. 

The term “food color” refers to dyes, pigments, or anything else that adds color to foods and drinks. Whether foods, drugs, or cosmetics, the use of food colors is widespread for a variety of industrial applications. Organizations must focus on choosing the right food colors for their products to ensure quality and efficacy. 

Whether pigments, dyes, or food colors, each plays an equally important role in foods & beverages, drugs, cosmetics, and home and personal products. Let’s dive into the proven tips and tricks for choosing the right food colors or food dyes for your products.

What are food dyes?

Food dyes, also known as food coloring, color additives, or colorants refer to any dye, pigment, or substance that provides bright, vivid color when applied to certain food & beverage products.

These food colorants are widely available and supplied as liquids, gels, powders, or pastes. The use of these food colors or dyes is popular in both commercial and domestic applications. 

Why do you need food dyes?

Food dyes or food color additives are used in various food and beverage items to improve the overall look and feel, attractiveness, appeal, and appetizing to increase the palatable value of a product more effectively. 

To offset color loss due to light, air, extreme temperature changes, moisture, and storage conditions, color must be offset occasionally. Additionally, food dyes are used to provide different color variations and enhance the taste and feel of products.

Tips For Choosing the Right Food Colors

Different food coloring agents have different pH levels in which they work best. Therefore, you need to consider the pH level of your food before choosing the colorant. There are various things to consider when choosing the right dyes and chemicals for commercial and domestic applications. 

Here are the best tips and tricks for choosing the right food colors for your products:

1. Determine the types of food dyes you need

Generally, there are three types of food dyes or colors used in various food and beverage products, including but not limited to: 

• Liquid Dye

Liquid food dye is most commonly used in coloring bread, frosting, bread, and butter. You can add this color to match your desired color since it is applied in large amounts due to its poor color intensity. 

• Gel Paste Dye

Gel paste color is best known for its great potential. It offers bright and vivid colors and can be applied very little at a time. This makes it the perfect choice for baking products that require lots of coloring. Gel paste food dye is widely used in making icings or frostings.

• Synthetic Food Colourings

Synthetic food dyes or colorings are those dyes or colors derived from coal-tar or petroleum-based chemicals. They are the most preferred form of dyes that are widely accepted for use in a variety of industries, including food, pharmaceuticals, and cosmetics. They are most cost-effective and best known for their greater color consistency, durability, and longer shelf life. 

• Natural Food Colourings

Natural food dyes or colorings are in great demand but they are expensive. However, they are much healthier than other types of dyes. These types of food dyes are used in bakery items, such as pastries, bread, and cakes. 

2. Price

When it comes to choosing the right food colors, price should be the top priority, regardless of what type of dyes you choose for your products. Contacting the right dyes and pigments manufacturer is one of the best ways to find the best and cost-efficient food dyes for your business. 

A good food dye often comes with higher color consistency, greater purity, and superior quality that offers greater resistance to heat & light. So, be sure to determine the cost of food dye before making your decision.

3. Quality

This is another important factor to consider when choosing the right food colors or dye for your food and beverage items. Make sure the dye you choose is of high quality and meets the quality standards set by certain regulatory bodies, such as the U.S. FDA, EFSA, and FSSAI.

One of the best tips for choosing the right food colors is to consult with a reputed manufacturer and exporter of dyes and chemicals in India, to ensure safety and quality standards in the first place. 

4. Years of industry experience

Greatness comes with years of knowledge, skills, and experience in the relevant industry, products, or services. When it comes to choosing food dyes, be sure to know how many years of experience the company has in manufacturing and delivering certain types of products. Choose a reputed, experienced manufacturer to get superior quality food dyes for your food and beverage industry. 

Hridhan Chem is an experienced manufacturer and exporter of synthetic dyes and pigments in India, providing superior quality products to clients from all over the globe.

5. Check facilities and ISO certifications

In addition to determining color quality, it’s also important to check the ratings and reviews of a color manufacturer and exporter to make a thoughtful selection. Check the labeling or try to visit their official website to see whether they are an ISO-certified manufacturer and possess state-of-the-art manufacturing facilities equipped with advanced machinery to ensure quality standards. 

Hridhan Chem is an ISO 9001, FSSC 22000 & GMP Certified manufacturer and exporter of chemical dyestuff, supplying superior quality dyes and pigments to worldwide customers. Therefore, search for your color manufacturer then make a decision accordingly. 

Conclusion

In the bottom line, you need to consider various factors, such as color quality, type of color, cost, certification, and more when choosing the right food colors for your industrial applications. There are many other things you can consider such as color compatibility, safety, and environmental impact to ensure you make the right decision based on your business needs and goals. Keeping these things in mind can help you select the right food colors for your products. 

Are you a business in need of quality food colors or pigments that align with your needs, get in touch with us today. If you need more information on the wide range of dyes and pigments we produce at our manufacturing facility, contact us today!